The ‘Let’s Uncomplicate’ campaign launched by Apollo Munich is aimed at promoting the benefits that are offered by the company. Apollo Munich Health Insurance is a pure health insurance provider and is a joint venture between Apollo Group of Hospitals and Munich Health. The company aims to be the trusted leader in health insurance by providing innovative solutions to the citizens of India.. Apollo Munich draws on the knowledge and the experience of the parent companies to provide customers with comprehensive plans. Apollo Munich has a vision, ‘To be the trusted leader in health insurance by providing innovative solutions to the citizens of India’. Keeping this in mind the company designs benefits that would enable people to get the needed coverage without any problems. One of the steps that the company has taken in this direction is the provision of a vast choice of doctors and hospitals for customers. Policy holders have the option of selecting from over 10000 doctors in the Apollo Munich network. The ‘Red Nose’ commercial has been directed to create awareness about the 10000 doctors benefit. The commercial begins with doctors kicking off on their colorful scooters. They try to reach a patient by dodging traffic. The commercial has a feel-good factor attached to it throughout the video. The colored scooters and the background scenario all seem very mesmerizing. The doctors reach the house and line-up in front of the door. A little girl, with a thermometer comes out of …